Paul leads the company’s Sales, Account Management, Marketing and Customer Support teams to drive customer acquisition and client success efforts.
waiter serving
Operations

How to Train Your Servers to Represent Your Restaurant’s Brand Image

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This post originally appeared in Running Restaurants. Think about it: Servers are the literal faces of your restaurant. Every single customer interacts with a server, sees her smile or scowl, and is met with her knowledge and helpfulness (or apathy and unavailability). Regardless of the amount of time and effort you put into the design, menu, and ambiance of your…