As part of Upserve’s family of more than 10,000 restaurants, The Chef is Restaurant Insider’s secret weapon in the kitchen. As a restaurant expert in all things marketing, menu building, management, training and more, restaurateurs trust The Chef and the award-winning Restaurant Insider to dish out the ingredients needed to make your business a sweet success.
Menu

How to Create a Paleo and Crossfit Menu that Attracts More Diners

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The Paleo diet and CrossFit training programs have exploded in popularity as people explore different ways to counteract obesity and a sedentary lifestyle. The Paleo diet is based on natural, non-processed, low-carb foods. CrossFit is a scalable strength and conditioning program suitable for professional athletes, police, marines and the general population. As part of the training program, CrossFit recommends participants…
Marketing

5 “Hot” Indian Restaurant Facebook Pages That Rock

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From speaking with dozens of Indian restaurants, we learned that very few have restaurant marketing plans in place. One reason could be a lack of material & inspiring examples, so we compiled our favorite Indian restaurant campaigns & Facebook pages in this blog post! Our 5 Favorite Marketing Campaigns from Indian Restaurants 1. Punjab Cafe Posts Specials and Engages in…
Tourists looking for a restaurant recommendation
Marketing

How to Drive More Tourists Into Your Restaurant

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The first thing I do on vacation after checking-in to my hotel is ask the concierge, “What’s your favorite restaurant in town? Where do you go for a meal out?” I’ve had very few bad experiences dining out after the concierge has given me a list of their favorites. You always trust the locals, right? But, do the locals trust…
Restaurant Insider