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Homemade pumpkin pie spice in a glass jar with ingredients

It’s been a long time since we’ve used the calendar to tell us when fall has arrived. In fact, we’ve been using #PSL season for years…

But what happens when that delicious pumpkin beverage pops up in August?

Upserve dug into the data to explore when in the year your restaurant should add all things “pumpkin spice” to the menu. But that wasn’t enough for us. We wanted to know:

  1. What day of the week are we craving pumpkin the most?
  2. What time of day are we indulging in all things pumpkin?

… Food for thought. Thought for food.

To answer these questions, we took a look at the menu analytics. What we found didn’t surprise us (everyone loves pumpkin) but some of the trends sort of shocked us (we want to enjoy some late night pumpkin).

Check out the full infographic below.

How Can I Learn More About MY Menu?

So you’re thinking that perhaps your restaurant is an outlier, or maybe you want to know when you’re primed to sell the most key lime pie because pumpkin aint your thang… we’ve can help with that.

With Menu Intelligence from Upserve, we can tell you everything you need to know to make smarter menu decisions in a whole new way.

  • Spot which menu items perform best in every category of your menu.
  • Easily understand your menu performance with four buckets: greatest hits, one hit wonders, hidden gems and underperformers.
  • Know what your guests really think about the fish tacos with menu sentiment from online reviews.
Pick up a #PSL and take a tour of the Upserve platform today.

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In a perfect world, Theresa would spend her days reading good books and writing all the time... and she'd own all the shoes her heart desired. When she's not on the hunt for shoes, you can find this Rhode Island transplant on the hunt for food that comes close to "Long Island". Her favorite? Caffe Dolce Vita in Providence's historic Federal Hill.